The difference between the two is that while Internet Marketing is basically all about selling things online, SEO or Search Engine Optimization is all about making a site rank for its most important (read: lucrative) keywords. The results aren’t there by accident – more frequently than not, those websites’ owners have done SEO work on them. This is particularly true when the top website is attempting to sell stuff. But aside from the conversion rate, however, there’s the dilemma of trust.
Most searchers feel that if there is a website at the top of the search outcome, it is reliable and is worthy of being shared with friends and their loved ones. This shareability factor raises the non-tangible yield. As a matter of fact, most entrepreneurs would agree that the conversion rate is at least 25%. This means that for every 100 individuals who visit a website, 25 of them would do what they’re asked to do, such as entering buying stuff or their email address from the website owner. To anybody who has no experience in building sites and selling items on the internet, there would be no difference between SEO and Internet Marketing. The two could be two theories that sound close to the Martian vocabulary. But for individuals who know, they know that although SEO and Internet Marketing are two different things, they’re intertwined. If you are looking for Internet Marketing or SEO services then get in touch with Edmonton SEO Company and they will get you ranking your website.
So, what is the difference between the two?
Internet Marketing utilizes a wide variety such as SEO and advertising, Google Adwords marketing, and Facebook marketing. But most people that are currently doing Internet Marketing understand this in order to make themselves more rewarding, their sites have to rank on Google. Why? Additionally, because most ranking sticks for at least a few years until they give way to greater websites (from the eyes of Google), you can expect to get passive income for at least a couple of years. In case you’ve completed any Internet Marketing work, you may observe that not all advertising and advertising methods are created alike, and there are methods that have a higher conversion rate. Between advertising and SEO, SEO gets the higher conversion.